Building community is everyone’s business. It starts in the
home and moves to neighbors. Getting involved in neighborhood activities helps
expand to other blocks in your neighborhood. Being an active member of
community-based organizations like schools, charities, service groups and
church, really brings connections to the task. An enjoyable task at that!
At work we can be community minded as well. Helping to
design and maintain attractive business communities is a voluntary activity
whether in an industrial park or a downtown retail shopping district. This work
ensures pleasant surroundings for both employees and consumers. Ample parking,
seasonal plantings, healthy trees – all are a part of the environment that
supports healthy businesses.
Community building includes enriching a community’s human
qualities as well. Are the local schools supported well enough to enthuse and
prepare students for their lives ahead? Career development is one outcome, so
are effective citizenship commitments we instill in our students. And art,
music – the so called ‘soft’ attributes of a community – are they abundant
enough to positively affect the quality of life for the younger generation?
Ron Shaich is a founding partner of Panera Bread. He made
this quote in the December 2, 2012 issue of Parade Magazine:
“My message to corporate leaders
is this: Unless we take care of the society we live in, there won’t be any
society left to support our businesses.”
That’s a powerful statement. It is not just the
responsibility of the business community, however. The task belongs to each and
every one of us. Citizens, home owners, apartment dwellers, church goers,
employees, employers, kids, retired elders and everyone in between. We have much to contribute to our community
and society at large. Knowing this is one thing. Doing it is another thing.
My experience is involvement in good works is addictive. Do
a little and you are drawn into doing more, not because you ought to, but
because you see the need and feel great doing the work.
Another bonus? You meet the best people who share the work
with you. Fun, intelligent and purposeful. What could possibly be better? And
it doesn't raise our taxes, either!!
June 7, 2013
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