Thursday, April 10, 2014

Volunteers – A Dime a Dozen?


Absolutely not! Volunteers are pure gold and the horsepower of much that is done in America that is good. Think PTA, local governing boards and commissions, as well as government bodies.  All are dependent on volunteers. People stepping forward to make a difference. People interested in a specific arena of public life willing to get involved. People who care about other people – and issues that shape and enrich those same people!

Several years ago I had an idea that focused on supporting local artists in their growth, nurture, expression and educational value to others in the community. The idea grew and became the Warrenville Arts Council. A tax exempt organization dedicated to both performing and visual arts, WAC presented concert series and art exhibits for the local community. Six successful seasons were completed. One season was spent investing in and creating the following six seasons. And the germination of the organization itself took three years to get off the ground.

Nine years of commitment and vision dedicated to local arts.  A good thing. But in the end it died for lack of adequate volunteer support.

I suppose most people think volunteers grow on trees. They don’t. They come out of the woodwork in response to attractive opportunities to serve and be a part of something bigger than themselves. Their work is a complement to their interests as well as to their sense of community.

Ignoring or misunderstanding volunteers is a dangerous thing. They need to be nurtured, appreciated and thanked! They also need to be asked to get involved, to do a specific task, or to stretch themselves to acquire a skill needed to make the organization more successful. Organizations which do not attend to these niceties soon will lose their ability to get things done.

I witnessed that happen locally. Just this week. WAC succumbed to dwindling support among its volunteers. At the end only three board member remained and the resignation of one of them collapsed the house of cards. Could the organization be saved0?  Maybe. Truth be told it had been saved in recent years as stalwarts continued to stand up and take on new work loads as others disappeared. Temporarily this can prolong an organization’s life; permanence, however, is gravely in doubt unless significant repairs to voluntarism are made. That was the fate of WAC. In the end there simply were too few people willing to do the work of the organization.

I am 70 years old. I have been a member of countless organizations, served on countless boards of directors, and spent much of my professional career in organizational development. The latter does not refer to fund raising but rather forming organizations, helping them survive and motivating volunteer assets so the mission and vision of the organization succeeds over the long term. There is much more to organizational development than volunteers, but volunteers form the base of the pyramid of every organization. This is true also of for profit organizations. We just don’t pay much attention to that part very much.

Gloria Steinem said a while back:

            “Dreaming, after all, is a form of planning.”

How true. Supporting a goal is one thing. Envisioning the goal is another. And vision itself is a form of dream.  ‘What do we want to be when we grow up?’ ‘What do I hope results from all of our efforts together over time?’ Fulfilling a purpose or mission is one thing; determining where we want that mission to wind up several years hence is another matter entirely.

Volunteers are the very people who keep us on target of our purpose. They serve because it matters to them. We need to understand that intimately. And we need to nurture those sentiments and meanings carefully and intentionally if we are to retain the volunteers we need to fulfill our mission.

Whether a church, a charity, a commission, board or government unit, volunteers are a huge part of our organizational life. We ignore them at our peril.

A dime a dozen? No sirree! They are worth their weight in gold!

April 10, 2014


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